Privacy policy

Effective Date: March 25, 2026


1. Introduction

DIRTYDUTYS (“we,” “us,” or “our”) is committed to protecting the privacy of our customers and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit dirtydutys.com (the “Site”), interact with our content, or purchase our products.

This Privacy Policy applies solely to DIRTYDUTYS’ e-commerce operations and apparel sales.


2. Information We Collect

We collect personal information in the following ways:

A. Information You Provide Directly

  • Contact Information: Name, email address, phone number, shipping and billing addresses
  • Account Information: Username, password, and account preferences (if applicable)
  • Order & Payment Information: Payment details are processed securely by third-party payment providers. We do not store full payment details
  • Customer Support Communications: Emails or messages sent to our support team
  • User-Generated Content: Reviews, comments, or feedback submitted on the Site
  • Promotions & Signups: Information submitted for email and SMS marketing, giveaways, or promotions

B. Information Collected Automatically

  • Device & Usage Data: IP address, browser type, operating system, referring URLs, pages viewed, and timestamps
  • Cookies & Tracking Technologies: Used to:
    • Operate and secure the Site
    • Analyze traffic and performance
    • Remember user preferences
    • Deliver relevant advertising
  • Location Data: Approximate location based on IP address

C. Information from Third Parties

We may receive information from trusted third-party partners, including:

  • Payment Processors (e.g., Shopify Payments, Stripe, PayPal)
  • Fulfillment & Production Partners that manufacture and ship our products
  • Marketing & Advertising Platforms (e.g., Meta, Google Ads)
  • Analytics Providers (e.g., Google Analytics)
  • Email, SMS, and Customer Support Platforms

3. How We Use Your Information

We use your information for the following purposes:

Order Fulfillment & Operations

  • Process payments and orders
  • Manufacture and ship products
  • Provide order updates and customer support

Website Improvement

  • Improve site performance and usability
  • Analyze customer behavior and trends

Marketing & Communication

  • Send email and SMS marketing messages (only with your consent)
  • Notify you of product launches, restocks, and promotions
  • Deliver targeted advertising

Security & Legal

  • Detect fraud and prevent misuse
  • Protect our systems and customers
  • Comply with legal obligations

4. Sharing Your Information

We may share your information with:

  • Service Providers: Payment processors, analytics tools, email/SMS platforms, and support systems
  • Fulfillment Partners: Third-party providers that produce and ship products on our behalf
  • Marketing Partners: Advertising platforms (where permitted and based on consent)
  • Legal Authorities: When required by law or to protect our rights
  • Business Transfers: In connection with a merger, acquisition, or asset sale

We do not sell your personal information.


5. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze traffic, and deliver advertising.

  • You can disable cookies through your browser settings
  • We may use tools such as Meta Pixel and Google Analytics for analytics and advertising
  • We do not currently respond to “Do Not Track” signals

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information, including:

  • Secure payment processing
  • Encrypted data transmission
  • Restricted access to personal data

While we take security seriously, no system is completely secure.


7. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access your personal data
  • Correct inaccurate information
  • Request deletion
  • Opt out of email and SMS marketing
  • Request data portability
  • Withdraw consent

To exercise your rights, contact:
customerservice@dirtydutys.com


8. Children’s Privacy

DIRTYDUTYS does not knowingly collect personal information from individuals under the age of 16.
If such data is identified, it will be deleted promptly.


9. Canadian Privacy Rights (PIPEDA)

If you are located in Canada, you have the right to:

  • Access your personal information
  • Request corrections
  • Withdraw consent to data use (subject to legal or contractual restrictions)

10. California Privacy Rights (CCPA/CPRA)

California residents have the right to:

  • Know what personal data is collected and shared
  • Request deletion of personal information
  • Opt out of the sale of personal data (we do not sell personal data)
  • Not be discriminated against for exercising privacy rights

11. EU & UK Privacy Rights (GDPR)

If you are located in the European Union or United Kingdom, you have the right to:

  • Access and correct your data
  • Request erasure (“right to be forgotten”)
  • Restrict processing
  • Request data portability
  • Object to processing

Legal Basis for Processing

We process personal data based on:

  • Contractual necessity (order fulfillment)
  • Consent (marketing communications)
  • Legitimate interests (fraud prevention, analytics, and improving our services)

Data Retention

We retain personal information only as long as necessary to:

  • Fulfill orders
  • Comply with legal obligations
  • Resolve disputes
  • Enforce agreements

Marketing data is retained until you unsubscribe.


12. International Data Transfers

Your information may be transferred and processed outside your country of residence.
Where required, we use appropriate safeguards, such as Standard Contractual Clauses.


13. Changes to This Policy

We may update this Privacy Policy at any time. Updates will be posted on this page with a revised effective date.


14. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:

Email: customerservice@dirtydutys.com